KANSAS CITY — Zero- and low-sugar varieties, premium meats and daring flavors are trending within the meat snack market, evidenced by innovation in 2019.
Numerous massive meat snack makers have tuned into the low-to-no-sugar pattern. In Might, Hyperlink Snacks, Inc. added a zero-sugar selection to its beef jerky lineup. Jack Hyperlink’s Zero Sugar Jerky, impressed by the corporate’s unique recipe, is made with lean-meat beef and incorporates no added sugar. The jerky is keto- and paleo- pleasant, and every bag incorporates greater than 30 grams of protein.
“Jack Hyperlink’s new zero sugar protein snack cuts sugar, not corners,” mentioned Tom “T.D.” Dixon, chief advertising officer at Jack Hyperlink’s. “Customers have been asking us for a no-sugar choice, and as makers of the unique protein, we’re proud to satisfy that demand with an choice that is nonetheless a wonderful supply of protein and tastes simply pretty much as good as our unique flavors. This new s.ok.u. will drive important class progress with goal-oriented buyers seeking to commerce a candy deal with for a meat deal with, providing the advantages of 100% beef protein and now zero sugar.”
Chef’s Lower Actual Jerky Co. introduced in Might the addition of biltong to its portfolio. The meat snacks comprise zero sugar and have 26 grams of protein per bag.
“American customers proceed to hunt out excessive protein snacks, and greater than ever they want to cut back their sugar consumption,” mentioned Bart Adlam, chief government officer of Chef’s Lower. “With zero sugar, our biltong will convey new customers to the meat snacks class, together with these on the lookout for keto and paleo-friendly choices.”
“American customers proceed to hunt out excessive protein snacks, and greater than ever they want to cut back their sugar consumption.”
— Bart Adlam, Chef’s Lower
Oberto Snacks in October launched a line of latest meat snacks with lower than 1 gram of sugar. The jerky incorporates 27% much less sugar and 20% extra protein than the unique recipe. Varieties embody butcher’s lower uncured bacon jerky and smoked sausages in unique and spicy flavors.
Oberto is also introducing Cattleman’s Lower low-sugar frontier type beef jerky that’s thinly sliced with 50% extra protein and 75% much less sugar than the main jerky, in accordance with the corporate.
“Increasingly more, customers are looking for savory, low-sugar snacking satisfaction,” mentioned Stephen Oberto, vice-president of selling at Oberto Snacks, Inc. “We’ve seen these tendencies play out throughout classes and have invested in our processes to handle this rising client want.”
Werner Connoisseur Meat Snacks Inc. introduced a brand new jerky product in September that incorporates no sugar or carbs and has 18 grams of protein per serving. Flavors embody unique, salt and pepper and unsweetened teriyaki-style. The jerky options grass-fed beef that’s made in small batches, in accordance with the corporate.
“There’s lots of analysis on the market to assist this type of product,” mentioned Lauren Seeger, director of selling for Werner Connoisseur. “We reviewed a number of client and snacking-focused surveys, which present customers are considerably reducing their sugar consumption 12 months over 12 months. With the excessive protein and lean grass-fed beef, this product line actually is a real meat snack and aligns completely with these following paleo, keto, Complete30 and different particular weight loss plan applications.”
Premium meats are additionally proliferating amongst new meat snack launches, together with snacks created from grass-fed animals and particular cow breeds in addition to these made via premium processes.
Nation Archer Jerky Co. in July launched 4 new meat sticks made with lean cuts of grass-fed beef, turkey or pork. The meat snacks ship 7 to 9 grams of protein per serving.
“We’re excited to additional a clear snack revolution with our meat sticks, and now our prospects have much more choices when on the lookout for a nutritious, high-protein snack,” mentioned Eugene Kang, co-founder and c.e.o. of Nation Archer. “Whether or not you’re seeking to fulfill particular dietary macros, or just want some post-workout or path gasoline, our new meat sticks are a flexible, handy and healthful meals that may simply match right into a busy routine. In contrast to different meat snacks that use unappetizing substances like mechanically separated rooster, our sticks are snacks that prospects can be ok with consuming.”
In April, Nick’s Sticks, a subsidiary of Castleray Co., launched a brand new model of its rooster snack product that includes free-range rooster. The most recent meat snacks are available in unique and spicy flavors. Offered in 1.7-oz.packages and made with no synthetic colours or sugar, the snack sticks are additionally paleo, Complete30, keto accepted and gluten-free licensed.
“The addition of free-range rooster snack sticks is a giant step for Nick’s in increasing our product line,” mentioned Mark Vieth, president of Nick’s Sticks. “We’re very excited to have the ability to present one other wholesome, protein-rich snack with a wonderful taste.”
Skilled golf participant Greg Norman entered the meat snack section in April with the debut of Greg Norman Signature Wagyu Beef Jerky, created from a Japanese breed of cow that’s bred to provide extremely marbled, ultra-rich meat. Marketed as all-natural and gluten-free, the Australian premium meat snack is offered in mesquite and teriyaki flavors. Every bag incorporates 18 grams of protein. Caribe Producers L.L.C. created the mesquite and teriyaki recipes and can be representing the road.
“We didn’t need to distract from the perfection of the Wagyu beef, so the recipes have been rigorously crafted to maintain the style of the genuine Australian Wagyu,” mentioned Michael Hocklander, c.e.o. of Caribe Producers. “This resulted in two distinctive kinds of seasoning for Greg Norman Signature Wagyu Beef Jerky that we’re extraordinarily proud to supply.”
Biltong, a premium meat snack that originated from the South African custom of air-drying meat, skilled a growth within the U.S. this 12 months. To create biltong, beef is marinated in conventional substances together with salt, pepper, floor coriander and vinegar, which add taste and act as curing brokers. The meat is then air-dried — by no means cooked — and could also be sliced into strips or fashioned into sticks known as droëwors.
Chef’s Lower’s new biltong product was designed to compete within the U.S. market, the corporate mentioned. The meat snacks can be found in unique and spicy chili varieties.
“We’re assured that we have produced the best-tasting and most genuine biltong to the U.S. market but,” mentioned Mr. Adlam mentioned.
In November, Kalahari Biltong added a lime chili taste to its lineup of biltong choices. The meat snack is made with strips of American beef that’s marinated in vinegar, chili, lime, salt, black pepper, pink pepper and coriander then air-fried for 18 days. The biltong is gluten-free, soy-free, paleo-friendly and made with simply eight substances. Every 2-oz.bag incorporates 160 energy, 32 grams of protein and 0 grams of sugar.
Kalahari Biltong’s new lime chili taste additionally matches into one other pattern in meat snack innovation: daring taste profiles.
Chef’s Lower is popping up the warmth in its meat snack portfolio with a brand new ghost pepper meat stick. Debuting in November, the spicy stick is gluten-free and incorporates 7 grams of protein, 1 gram of sugar and 100 energy per 1-oz.stick.
Nation Archer’s new meat sticks are available in 4 daring taste combos: chorizo beef and pork, maple pork, pineapple pork and hatch chile turkey.
In October, Conagra Manufacturers, Inc. debuted a Vlasic pickle-inspired flavored Slim Jim meat stick. Every stick packs 6 grams of protein and options dill pickle seasoning.
“There’s an enormous quantity of demand we see for pickled/bitter/fermented meals and drinks available in the market in the present day, and Vlasic is a superb model that we added with the Pinnacle acquisition we made final 12 months,” mentioned Burke Raine, vice-president and common supervisor of Conagra Manufacturers’ snacks and candy treats portfolio. “We’re in a position to make use of technical knowhow and a fantastic model we acquired to create a extremely scrumptious, on-trend Slim Jim taste.”
Conagra Manufacturers’ Duke’s model of meat snacks launched a teriyaki smoked sausage made with crushed pineapple and a soy marinade in October. The gluten-free meat snacks comprise 7 grams of protein and four grams of sugar per serving.
“In case you look throughout all meat snacks, the No. 2 taste profile in all meat snacks is teriyaki,” Mr. Raine mentioned.
Introduced in October, Hyperlink Snacks’ new Jack Hyperlink’s Wild Warmth beef jerky is the model’s hottest taste but. Sluggish-cooked and hardwood-smoked, the meat snack relies on demand for excessive flavors and can be out there in January.
Jack Hyperlink’s beef bars, made with slow-smoked, dried and seasoned beef in unique, teriyaki and cracked pepper flavors, debuted in October. Now Hyperlink Snacks has unveiled a pair of daring new beef bar flavors — candy habanero and blackberry barbecue — and new rooster bars in rotisserie and spicy varieties. The merchandise comprise 70 energy and eight grams of protein.
Additionally in October, Hyperlink Snacks introduced new Lorissa’s Kitchen Complete-Made Medley Bars, which mix dried fruit, nuts, seeds, egg whites and grass-fed beef or rooster. The bars can be found in a variety of daring taste fusions, together with blueberry fusion, pineapple teriyaki, apple cinnamon, cranberry orange, chipotle apricot and candy barbecue. The merchandise present 10 grams of protein and are gluten-free and dairy-free.